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Positano was a prosperous
port of the Amalfi Republic in the 16th and 17th centuries. But by
the mid-19th century, the town had fallen on hard times. More than
half the population emigrated, mostly to the United States of
America.
Positano was a relatively poor fishing village during the first half
of the 20th century. It began to attract large numbers of tourists
in the 1950s, especially after John Steinbeck published his essay
about Positano in Harper's Bazaar in May, 1953: "Positano
bites deep", Steinbeck wrote. "It is a dream place that isn’t quite
real when you are there and becomes beckoningly real after you have
gone." Today tourism is the major industry in Positano.
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